Tips for writing a PSA that will have the best chance to be read on air:
Give us a heads up!
Please submit your information at least two weeks in advance. The earlier you let us know, the longer it can play on the air!
Keep it short!
The entire announcement should be four to six sentences long, about 60-100 words total.
Provide Pronunciation (pro-NUN-see-A-shun)
Provide pronunciation of difficult words and names.
State Facts ONLY
PSAs can only contain value-neutral wording. Words such as "best," "interesting", "fun," "entertaining," and "high quality" are all opinion, not statements of fact.
Don't include "Calls to Action"
As a non-commercial station, KBVR-FM and KBVR-TV cannot directly command or urge listeners to carry out an action. Instead of "come on down," "stop by," or "check out," try "you are invited to..." or other neutral wording.